“Ads are nothing but lies,” says Ravi. He says that like any sane Indian he believed in ads too. But then the truth hit him like a truck and he was never the same again.
“I saw this ad for underwear which promised that if you wore it girls would long for acts of a sexual nature with you. Being a true, red blooded, Indian male I immediately ran to the store and bought myself a dozen pairs (I believe in hygiene; you can never have too many pairs of underwear). I was all ready to do IT, man!
But then, a month later, I suddenly realised that I was still a virgin. Things were still the same. NOTHING had changed. It really got my goat, you know.”
At this point most ordinary men would have gone back to masturbation but Ravi was no ordinary man (although he admits that he did continue with masturbation, “sometimes”). So he took matters into his own hands and immediately went to court and after standing in queues for only three days, he filed a PIL against the sexy underwear company.
And because of Ravi’s brave and selfless act many more people such horror stories are coming to the fore.
“I too realised that ads were duping us,” says Sachin. “I mean look at these cola ads. Initially even I drank a lot of Pepsi to become popular and get a girlfriend like Deepika Padukone, but alas it was not to be. All it did was to make be fat! Now everyone in college makes fun of me … even the girls.”
“I must have eaten hundreds of Mentos but my prof. still catches my proxies in class,” says Sunil, an engineering student repeating his final year due to a shortage of attendance. “It’s all bullshit….bullshit,” he says.
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